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Oct 31, 2024
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CANN 2753 - Product Development/Merchandising of Recreational CannabisBusiness Department Product Development is the creation of specific products based upon identifying consumer purchasing behavior and overall market direction, combined with research and forecasting of trends. This course will educate students to the processes involved in developing merchandise, from initial concept to production in the cannabis industry. The student will also identify and interpret existing successful products and their various elements, which may become ideas for a new product ideation. credit(s): 3 Prerequisite(s): CANN 1560
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