Nov 23, 2024  
2023-2024 College Catalog 
    
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2023-2024 College Catalog [ARCHIVED CATALOG]

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CANN 2753 - Product Development/Merchandising of Recreational Cannabis

Business Department
Product Development is the creation of specific products based upon identifying consumer purchasing behavior and overall market direction, combined with research and forecasting of trends. This course will educate students to the processes involved in developing merchandise, from initial concept to production in the cannabis industry. The student will also identify and interpret existing successful products and their various elements, which may become ideas for a new product ideation.
credit(s): 3
Prerequisite(s): CANN 1560


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