COMM 3328 - Intermediate New Media: Writing, Editing, Visuals

Arts & Sciences Department
Students in the Intermediate course will build on the writing, editing, blogging and visual skills developed in the introductory New Media course. Students will be required to write articles to be published in all media formats (print, social media, video, podcasts, etc.) for the College’s magazine, The Lexington Line, on a weekly basis. They will not only write the content, but will also build blog posts, learn light HTML, develop field reporting and interviewing skills, develop skills as photographers and photo editors, and adhere to a strict production schedule. In the process, they will be building a portfolio of published work that can be used to attain future writing jobs. Students will learn to distinguish between best practices when writing and editing for online versus print media and will begin experimenting with long-form journalism. They will study SEO (search engine optimization) best practices and work closely with magazine editors (and students in the Advanced course) to develop and execute ideas for articles and editorial spreads.
credit(s): 3
Prerequisite(s): COMM 2328