Oct 31, 2024  
2023-2024 College Catalog 
    
2023-2024 College Catalog [ARCHIVED CATALOG]

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FASH 3401 - Live Activation and Production

Fashion Merchandising & Marketing Department
Building upon the foundation and skills learned in Event Planning Essentials focuses on the business aspects of the field. Areas of study include strategies to plan, budget, produce, promote, execute and measure the success of events. Emphasis is placed on client and vendor relations, event marketing, promotion, social media, media relations/publicity and sponsorship.
credit(s): 3
Prerequisite(s): FASH 1110, FASH 2401



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