FASH 1210 - Retailing

Fashion Merchandising
Previous Course Number: MNGT 102

Retailing is a combination of activities involved in selling products and services directly to the consumer. This course will focus on the history of retailing and various channels of retail that operate both domestically and internationally (brick and mortar, click and mortar, department stores, store is the brand, non-apparel, etc.). The various activities of retailers will be discussed including: establishing an image, merchandise buying and pricing, human resources, store operations, store layout and design, and management information systems. How retailers implement and take Corporate Social Responsibility into account will also be explored. The text will be supplemented with current events and case studies to stimulate critical-thinking skills and to develop a participative classroom environment.
credit(s): 3
Prerequisite(s): It is highly recommended that EECM 1802 or EECM 1803 be taken either before or at the same time as FASH 1210.