VMER 3350 - Store Design

Visual Merchandising
Previous Course Number: VMER 230

This course applies contemporary display techniques, equipment and materials to the design of product presentations. The product presentations must demonstrate an understanding of marketing to a target customer. Additional topics include use of environment, lighting, professional fixtures, and forms. Specialized field trips, lecture and studio.
credit(s): 3
Prerequisite(s): VMER 1010, VMER 1510, VMER 2601